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Some 3D Holiday Cheer on 14th Street

"14th"

A 3D holiday card at Fathom Creative on 14th Street NW. (Courtesy of Fathom Creative)

From Rachel Nania. Check out her blog, Sear, Simmer & Stir. Follow Nania on Twitter @rnania, email her at rachel[AT]borderstan.com. 

Can’t quite seem to get in the holiday mood? If you’re looking to soak up a little extra holiday cheer on your commute home, head on over to the window at Fathom Creative (1333 14th Street NW) to catch sight of something eye-popping.

The creatives behind, well, Fathom Creative (owners Drew Mitchell and Drew Fischer) put together a 3D holiday card, displayed in it the company’s window for all of DC to see.

The holiday card uses 3D anaglyph technology — the same kind of technology used in 3D glasses. The agency set up a projector screen and attached 3D glasses to the window so onlookers can simply peer in or take home a pair of glasses to check out the card later.

Fathom Creative’s invention of the 14th Street 3D holiday card landed the company the title of Prezi ”expert status.”

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Follow Nania on Twitter @rnania; email her at rachel[AT]borderstan.com.

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