Shinola, a high-end retailer based in Detroit, celebrated the opening of its flagship D.C. location with a glitzy party Wednesday evening.
D.C. Mayor Muriel Bowser was among the high-profile guests to attend the opening of the new store, which is located at 14th and R streets NW in the former site of the Central Union Mission Shelter.
Shinola sells luxury American-made watches, leather goods, bikes and other accessories. The 5,000-square-foot store on the ground level of the Mission Apartments building has an open design with ceiling-to-floor windows along two sides of the store.
Guests at the invitation-only opening event perused the store’s watches and other accessories while sipping on cocktails, some of which included the brand’s own Shinola Cola. The event also featured desserts from Dog Tag Bakery in Georgetown.
Shinola’s previous, temporary location at 1534 14th Street NW will be occupied by Shinola’s sister brand Filson and is currently being renovated.