DC Brau to Relaunch Heurich-Inspired Lager March 24

by Tim Regan March 9, 2016 at 1:30 pm 0

Heurich Lager

(Correction: This is Heurich’s Lager’s second incarnation, not third.) A beer inspired by the famed brewer who once lived in Dupont’s Heurich House will return to store shelves later this month.

The second incarnation of DC Brau’s Heurich’s Lager is slated to officially launch on March 24, a brewery employee told us this afternoon.

As chronicled by the Washington City Paper in 2013, the beer is a historic recreation of the shuttered Christian Heurich Brewing Company’s flagship drink. The brew is “a balanced, golden elixir, a delicious beer and a fitting homage to Christian Heurich’s lager,” according to a DC Brau press release from the same year.

Heurich House Museum (1307 New Hampshire Ave. NW) will celebrate the day of the relaunch with a glitzy, prohibition-themed party inside the mansion that Heurich once called home:

Despite Christian Heurich’s valiant effort to fight the temperance movement that has taken hold of this country, Senator Sheppard’s newly introduced “Bone Dry Act” could force Prohibition on the District before the year is out.

In preparation for this calamity and in celebration of his award-winning beer, Heurich’s Lager, Mr. Heurich invites you to a celebration at his Dupont Circle mansion on Thursday, March 24, 1916 from 8 to 10 pm.

Guests at the party are encouraged to dress like pre-prohibition socialites and will be treated to the first tasting of the beer. Tickets cost $100, and all proceeds from the event benefit the Heurich House Museum.

Photo via Facebook.com/DCBrau


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