Game on! Get ready to sweat at SweatBox – the original boutique fitness concept designed to improve cardiovascular endurance while building lean muscle mass and improving flexibility. Urban Adventures Companies, Inc, the parent company of VIDA Fitness, announced today that SweatBox will officially open for business on Wednesday, May 4. UA Companies conceived the SweatBox training method based on the scientific principles of Heart Rate Training, resulting in a unique workout experience that combines aerobic and anaerobic intervals to achieve optimal performance levels within one 50-minute, high-intensity training period. The grand opening marks the start of a full class schedule offered seven days a week with morning, afternoon and evening sessions and single or monthly rates.
Located at 1612 U Street, NW off the lobby of UA Companies’ flagship Fitness and Lifestyle Complex, the 1,725-square-foot studio space with 23 workout stations, provides each participant with their own “box” – a raised platform that consists of dumbbells, XT Suspension Trainers, and a Matrix IC7 Coach by Color indoor cycle – ensuring individuals have access to everything they need all in one place. SweatBox is designed with a limited class size so each participant receives the personalized instruction needed for a technically superior workout, while maximizing gains and minimizing risk of injury.
With the combination of Matrix IC7 Coach by Color bikes and MYZONE heart rate monitors participants will receive real-time performance feedback via an easy-to-follow color queue that illuminates on the indoor cycle and throughout the entire studio. All workouts are documented and downloaded via Bluetooth technology right to the participant’s smart phone, which offers a social integration component to track progress and connect with friends. Big screen TV’s located outside the studio display minute-by-minute results at the conclusion of every class.
Designed by the concept team at UA Companies, WDG Architects of Washington, DC and Stoneking- von Storch Architects of Charlottesville, VA, SweatBox puts cutting-edge studio fitness equipment and biometric technology into an industry-first box theater setting. The blacked-out studio is lit exclusively via programmable LED theater lighting. This allows the entire studio to change color, intensity and hue based on what the SweatBosses are coaching at each moment during the session.
Upon entry to the softly lit SweatBox studio, participants are greeted with the Matrix IC7 cycles that line raised platforms on each side of the room with XT Suspension Trainers and three sets of dumbbells situated alongside the bikes. As the session begins, the lights go down, the exceptionally clear and powerful On Point sound system turns up and the trademark Sweatbox recording announces the countdown to session blast off. Fifty minutes later participants will leave SweatBox exhilarated, exhausted and fit.
“SweatBox is the next big thing in fitness and will revolutionize the way people workout,” says David von Storch, President of SweatBox. “This cutting-edge program allows individuals to push themselves to the best of their abilities, track their own performance and improve at their own pace. It will leave you breathless and totally addicted.”
Over the next five years UA Companies plan to open multiple SweatBox locations throughout the Washington, DC metropolitan area with intentions to serve neighborhoods that large gyms do not currently occupy.
SweatBox is a one-of-a-kind, nonmember fitness-training program with a pay-per-session fee. Each session ranges from $29-$39 or $229 a month for unlimited classes. For more information or to sign up for a class visit www.sweatboxdc.com.
The preceding post was written and sponsored by VIDA Fitness
Join VIDA Fitness at our first annual 5k Run/Walk this Saturday at East Potomac Park.
All race profits will benefit Thrive DC, a non-profit organization committed to preventing and ending homelessness in the DC area.
We invite the entire community to join us for this fun, flat race benefiting a great cause. Whether this is your first 5K or your hundredth, we’d love for you to join us for a morning full of fun, with awesome prizes from Lululemon for the winners of each division.
You can run with your friends, family, kids, pets, or solo. Just come run with us!
Click here to register.
Did you know the average person gains 9 lbs over the holidays?
With the combination of indulgent holiday dinners, colder weather and back to back holiday parties, it’s easy to let your health and fitness regimen slide a little during this time of year. However, this Fall at VIDA Fitness we’re fighting back!
Our goal is to help you stay on track this Fall, so you won’t feel like you’re starting over from square one come January 1st. You’ve worked your butt off all summer to keep your body healthy and fit, so why lose it now? We’re here to help keep your eye on the prize this Fall, and we’re doing so by hosting a series of fun, fitness themed events and programs all season long, which we started with a bang at our October 1st Health Expo!
Mark your calendars for the events below, and we hope to see you (and your friends!) running with us at our first 5k, learning tons of healthy cooking habits and completing tons of sweaty boot camp sessions in between. We’ll continue to update this list as we receive more details on specific programs and events, so stay tuned.
Thursday, October 1st
VIDA Fitness Health Expo
Launch of Healthy Habits Nutrition Program – email [email protected] for more info!
Tuesday, October 6th
5k Race-Prep programs start at all VIDA locations, contact [email protected] to sign up for the location most convenient for you!
Tuesday, October 13th
Nutrition Seminar Topic #1: Anti-Inflammatory Foods w/ Cat & Alayna. Anti-Inflammation, high antioxidant foods, omega 3’s, reducing pro-inflammatories. Spotlight on pumpkin: health benefits and recipes! U Street & Verizon.
Saturday, October 24th
Walk to End HIV: the first 20 people to register using the code ‘VIDA15’ receive a complimentary registration!
Sunday, October 25th
Non-member Yoga class at Metropole with experienced Yogi Juliet Stovall – open to the public!
Monday, October 26th:
Start of Fall Boot Camp